Panther" to Become First Marvel Studios Film to be
Released in the ScreenX Format
Marvel Studios Release to be Available in the Immersive, 270-degree, Panoramic
at 101 Locations across Eight Different Countries
(Photo: Walt Disney Pictures)
HOLLYWOOD, Calif., Feb.
12, 2018 - ScreenX,
the world's first multi-projection system that provides a 270-degree panoramic
film viewing experience within a theatre setting, announced today that Marvel
Studios' "Black Panther" will be featured in the stunning ScreenX
"Black Panther" is the first film from Marvel Studios
to be converted into ScreenX, and the latest collaboration between The Walt
Disney Studios and CJ 4DPLEX. The film will be released in ScreenX on a global
scale, with showings in eight different countries. In addition to opening in
ScreenX, audiences around the world will also be able to see "Black
Panther" in 4DX – another immersive format from CJ 4DPLEX that features
motion seats and environmental effects.
"Black Panther" will be available at 101 ScreenX
locations on three different continents. It will play in Korea, China, United States, Turkey, Vietnam, Thailand, Japan and Indonesia.
Speaking about the film's ScreenX release, Dave
Hollis, President, Theatrical Distribution, The Walt
Disney Studios, said "The immersive world of Wakanda is perfect for the
panoramic ScreenX format, and we know from our previous collaborations with the
ScreenX team that it will deliver an outstanding moviegoing experience for
'Black Panther.' "
"Each time Disney teams with us to convert one of their
films into ScreenX or 4DX, we see a magnificent reaction at the movie theatre.
As the first Marvel film in ScreenX, 'Black Panther' promises to elicit an
amazing reaction from fans by immersing them into the Marvel Cinematic Universe
at a new and thrilling level," said James Kang, Executive Vice
President of ScreenX Division, CGV.
For a related video, visit: www.screenx.co.kr and http://cj4dx.com/BlackPanther
Marvel Studios' "Black
Panther" follows T'Challa who, after the death of his father, the King of
Wakanda, returns home to the isolated, technologically advanced African nation
to succeed to the throne and take his rightful place as king. But when a
powerful old enemy reappears, T'Challa's mettle as king—and Black Panther—is
tested when he is drawn into a formidable conflict that puts the fate of
Wakanda and the entire world at risk. Faced with treachery and danger, the
young king must rally his allies and release the full power of Black Panther to
defeat his foes and secure the safety of his people and their way of life.
"Black Panther" stars Chadwick Boseman, Michael
B. Jordan, Lupita Nyong'o, Danai
Gurira, Martin Freeman, Daniel
Wright, Winston Duke, with Angela
Bassett, with Forest Whitaker, and Andy
The film is directed by Ryan Coogler and produced
by Kevin Feige with Louis D'Esposito, Victoria Alonso, Nate
Chernov and Stan Lee serving as
executive producers. Ryan Coogler & Joe
Robert Cole wrote
the screenplay. Marvel
Studios' "Black Panther" hits U.S. theaters on February 16, 2018.
ScreenX is the world's first
multi-projection system used within a theatre setting. It was created in 2012
by CJ CGV, part of South Korean conglomerate CJ Group, as one of the "next
cinema formats" along with 4DX, the multisensory cinema technology with
motion and environmental effects. ScreenX allows moviegoers to go beyond the
frame of the movie screen by utilizing a proprietary system that expands images
of feature films and pre-show advertising to create an immersive, panoramic,
270-degree format that projects onto three theatre walls. To date, ScreenX has
been installed on 131 screens around the world.
About CJ 4DPLEX
CJ 4DPLEX is the world's first
4D cinema company, headquartered in Seoul with
international offices in Los
Angeles and Beijing. The company
created 4DX, the first and leading 4D cinema technology for feature films,
providing moviegoers with an immersive cinematic experience that utilizes all
five senses, allowing the audience to connect with movies through motion,
vibration, water, wind, snow, lightning, scents, and other special effects that
enhance the visuals on-screen. CJ 4DPLEX brings 4DX auditoriums to exhibition
partners along with 4DX codes for both major Hollywoodblockbusters
and local titles. Each auditorium incorporates motion-based seating
synchronized with more than 20 different effects and optimized by a team of
skilled editors, maximizing the feeling of immersion within the movie, beyond
the limits of audio and video. Since 2009, more than 480 Hollywood titles have
been screened in 4DX. As of December
2017, more than 57,000 4DX seats operate in 475 auditoriums
spanning 57 countries. CJ 4DPLEX was named a Most Innovative Company of 2017 in
Live Events by Fast Company. For more information, please visit www.cj4dplex.com.